SP 321 - Spanish for Professions: Business Info

Use quality sources online, such as articles from a magazine like Forbes, which also links to its sources (VERY useful), for information beyond what you can find in the databases.
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A good article to start you off: https://www.forbes.com/sites/glennllopis/2013/01/09/advertisers-must-pay-attention-to-hispanic-consumers-as-rising-trendsetters-in-2013/

If you did go into business, you might use a company like this to help you market your product. After you use the databases, you can look at examples from companies like this.

Just one example of the many videos giving you advice on offering to Latinos--evaluate as with any other source! For example, this video cites a study--so go find the actual study.